Customer Acquisition

Acquiring new customers is a critical component in any growing organization. Without the right tools, knowledge or help, businesses often waste precious resources focusing on the wrong elements. Here’s what you can do to optimize your client acquisition strategies and how Gernote can help:

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Target Prospects

Identify prospective customers matching your business objectives using specialized research, market surveys, psychographic profiles and analytics tools to segment audiences. By creating more targeted and relevant messaging for your offers, you'll improve your customer acquisition ability.

Evaluate Risk

Determine which businesses and consumers make profitable new customers and present the least amount of risk. Gernote offers business reports, public records and risk modeling tools as well as credit information, application screening tools and scoring software to assess a prospect’s creditworthiness.

Determinate the Best Offer

Set optimal lending terms using scoring and segmentation tools. Our customer acquisition programs analyze credit application data and automate the decisioning process to provide you with the most profitable offer recommendations.